BuyerPass
BuyerPixels · Identity Resolution

Turn Anonymous Website Traffic into Named, Closeable Leads

BuyerPixels de-anonymizes your website visitors in real time — revealing the exact companies and individual profiles browsing your digital assets so you can reach out before they leave.

67%
Of B2B buyers never fill out a form
2 sec
Average visitor identification time
5.1×
More contacts identified vs. form fills alone

97% of your website visitors leave without a trace. Not anymore.

You're spending tens of thousands of dollars driving traffic to your site — paid ads, SEO, content — but only 3% of visitors ever fill out a form. The other 97% are anonymous, and they're gone. BuyerPixels identifies them while they're still on your site, giving your team a window to reach out while intent is at its peak.

First-party identity data that actually converts

Visitor De-Anonymization

Match anonymous IP traffic to company profiles and individual contacts using our 280M+ person identity graph, updated in real time.

First-Party Signal Capture

Track page-level behavior — time on page, scroll depth, return visits — and bundle it with identity data for ultra-precise scoring.

Cross-Channel Attribution

Connect ad clicks, organic visits, and direct traffic to individual identities so you know exactly which channels produce real buyers.

Real-Time CRM Push

Identified visitors are pushed to your CRM within seconds of de-anonymization — while they're still browsing your site.

Privacy-First Compliance

BuyerPixels runs on a consent-based identity network. Every identification is CCPA and GDPR screened before delivery.

Pixel Health Dashboard

Monitor identification rates, match quality, and pipeline contribution in a single live dashboard — no BI tool required.

How it works

  1. 1

    Install the pixel

    Paste one JavaScript snippet into your site header — or deploy via Google Tag Manager in under 60 seconds. No developer needed.

  2. 2

    We resolve identities

    BuyerPixels matches visitor sessions against our identity graph and scores each profile by purchase intent and ICP fit.

  3. 3

    Reach out while intent is hot

    Identified, scored visitors land in your CRM within seconds — while the prospect is still on your site and intent is at its peak.

Built for teams tired of anonymous traffic

  • SaaS and software companies
  • B2B service businesses
  • High-ticket e-commerce brands
  • Digital marketing agencies
  • Real estate & finance firms
  • Enterprise demand gen teams

Frequently asked questions

How does BuyerPixels identify visitors without a form fill?

We match the visitor's device fingerprint and network signals against our 280M+ person identity graph. When a match is found, we return the company name, contact details, and behavioral session data.

Will installing the pixel slow down my website?

No. The BuyerPixels script loads asynchronously and has a sub-50ms impact on page load times. It will not affect your Core Web Vitals or Google PageSpeed score.

Is visitor identification legal?

Yes, when done correctly. BuyerPixels uses a consent-based identity network and screens every identification for CCPA and GDPR compliance before delivering it to your CRM.

Can I use BuyerPixels on multiple domains?

Yes. A single BuyerPass Pass covers unlimited domains and subdomains. Cross-domain visitor stitching is included at no extra cost.

See who's on your site right now

Book a demo and we'll run a free 7-day pilot on your site — revealing every identifiable visitor with zero commitment required.